How to See What Hashtags You Follow on Instagram in 2023

By: Ellen Bartolino

Last Updated on November 1, 2023 by Ellen Bartolino

Discover How to See Hashtags You Follow on Instagram: A Comprehensive Guide to Tracking Your Favorite Tags

Ever felt lost in the sea of hashtags on Instagram, wondering which ones you’ve actually chosen to follow? That’s a common problem many face. The frustration of not knowing which tags you’re connected to can be daunting. But here’s the good news: there’s a straightforward way to see what hashtags you follow on Instagram. Dive in as we unravel the mystery and guide you through the process, step by step.

What are Hashtags?

Imagine you’re in a massive library. Instead of books, there are posts. Now, how do you find a post about, let’s say, homemade pizza? You could wander around, hoping to stumble upon it. Or you could use a system that categorizes each post based on relevant keywords. That’s what a hashtag does. It’s like a label that groups together posts with a common theme on social media platforms. So, when you search for #HomemadePizza, you’ll find all posts tagged with that hashtag.

How Hashtags Work on Instagram

On Instagram, hashtags are more than just labels. They’re a powerful tool to increase the visibility of your post. When you use a hashtag, your content becomes discoverable by a broader audience, not just your followers. This can boost engagement rates as more people can find and engage with your post. But it’s not just about slapping a bunch of hashtags onto your post. It’s about choosing the right ones that resonate with your content and the platform.

Did you know that unlike most other social networks, which restrict hashtag usage to two or three per post, Instagram encourages regular hashtag use? This is to help people find relevant photos and videos. Users can use up to 30 hashtags in an Instagram post. However, just because you can use 30 hashtags, it doesn’t mean you should use all 30 hashtags in every Instagram post.

How to See Hashtags You Follow on Instagram: Discovering Hashtags 

How to See Hashtags You Follow on Instagram: Discovering Hashtags

Ever wondered which hashtags your friends are following on Instagram? Or perhaps you’re curious about your own hashtag interests? Scrolling endlessly through profiles and feeds can be tedious and time-consuming. Don’t fret! We’ve got the perfect guide to help you discover which hashtags are being followed, and it’s easier than you think!

How to See Which Hashtags Your Friends Follow on Instagram

Ever been curious about what interests your friends on Instagram? It’s not just about the photos or stories they post, but also the hashtags they follow. By checking out the hashtags a profile follows, you can get a glimpse into their interests and maybe even discover some cool new content for yourself.

For instance, imagine you have a friend who’s a fitness enthusiast. By checking the hashtags they follow, you might find some new workout routines or healthy recipes to try out. It’s like getting recommendations without even asking!

How to See All Hashtags You Follow on Instagram

Now, let’s talk about you. Want to take a trip down memory lane and see all the hashtags you’ve ever followed? Or maybe you’re just trying to declutter your feed. Whatever the reason, here’s how:

  1. Open the Instagram app.
  2. Go to your profile.
  3. Click on ‘Following’.
  4. Among the list of hashtags, you’ll see all the ones you currently follow.

It’s that simple! No more sifting through endless search results or trying to remember that one hashtag from months ago.

Quick Steps to View Hashtags You Follow in 2023

Keeping up with the times, Instagram has made some changes in 2023. But don’t worry, viewing the hashtags you follow is still a breeze. Here’s a step-by-step guide:

  1. Tap to open the Instagram app.
  2. Head to your feed.
  3. Click on your profile picture.
  4. Navigate to ‘Hashtags’.
  5. Voila! All the hashtags you follow will be displayed.

I remember the time when I was trying to promote my bakery on Instagram. I decided to do a Bakery Hashtag Analysis. I noticed from the hashtag analytics that there was significant engagement around hashtags featuring the word “cookies”, but not so much around “bread”. This insight was invaluable! It meant that my audience was more interested in cookies than bread. So, I started making more posts featuring delicious cookie images, and guess what? My engagement rates soared!

Creating and Using Hashtags

Creating and Using Hashtags

Navigating the world of Instagram hashtags can be a bit of a maze. But when used correctly, they can be a game-changer for your engagement and reach. Let’s dive into the art of hashtagging on Instagram.

How to Create Your Own Hashtag

Crafting the perfect hashtag on Instagram isn’t just about slapping a “#” before a word. It’s a blend of understanding current trends, ensuring your hashtag is relevant, and making it catchy enough for users to remember. When you’re creating a hashtag, it should align with the caption and the overall theme of your post. The aim? To create relevant hashtags that not only resonate with your content but also with your audience.

Types of Hashtags

There’s a whole spectrum of types of hashtags out there. Some are broad, encompassing a wide range of posts, while others are niche, targeting a specific topic or audience. The trick is to find a balance. Broad hashtags can expose your post to a larger audience, but it might get lost amidst thousands of other posts. Niche hashtags, on the other hand, can help you reach a more targeted audience who are genuinely interested in that topic. The golden rule? Always opt for relevant keywords that align with your content.

How Many Hashtags Should I Use on Instagram?

Ah, the age-old question. Just because Instagram allows you to use up to 30 hashtags doesn’t mean you should max out every time. It’s all about balance. Using too many can clutter your post’s caption, while too few might not give you the engagement boost you’re looking for. The key is to stay updated with the platform’s best practices. And while there’s no one-size-fits-all answer, it’s essential to prioritize the quality of your hashtags over quantity.

For those with a business or creator Instagram account, you’ll have access to Instagram Insights. One of the valuable metrics provided is Impressions. Specifically, you can see the number of impressions from hashtags, indicating how many people discovered your post through them.

Privacy and Hashtags

Privacy and Hashtags

Instagram is a platform that thrives on engagement, and hashtags play a pivotal role in this. But what if you want to keep your hashtag game on the down-low? Let’s delve into the world of privacy settings and hashtags on Instagram.

How to Make Instagram Hashtags Private

Ever wondered if you could use a hashtag without the whole world seeing it? Well, you can! To make your Instagram hashtags private, head over to your settings and click on the privacy tab. From there, navigate to your profile settings. Here, you’ll find an option that allows you to set your account to private. Once this is done, only your approved followers can see the hashtags you use. It’s a nifty feature for those who want to keep their content exclusive to a select user group.

Can Friends See the Instagram Accounts I Follow?

We’ve all been there – that moment of panic when you realize you’ve followed someone you probably shouldn’t have. But can your friends actually see it? The answer is yes and no. Your follower list is public by default, meaning anyone can see the Instagram users you’re following. However, if someone specifically wants to see if you’re following a friend, they’d have to manually search for that friend’s name in your following list. It’s a bit of a tedious process, but it’s possible. If you’re keen on keeping your following list private, consider setting your entire account to private.

Evaluating Hashtag Effectiveness

Instagram is more than just a platform for sharing your favorite moments; it’s a powerful tool for businesses and influencers alike. But with the myriad of hashtags floating around, how can you determine which ones are truly effective? Let’s dive in.

Does Using Hashtags on Instagram Help?

Ever wondered why almost every post on Instagram is flooded with hashtags? It’s because they boost engagement! Hashtags are crucial for increasing the visibility of your posts. They help categorize your content, making it easier for users to discover your posts when they search for relevant keywords. But it’s not just about using any hashtag; it’s about using the right ones. To stay up-to-date with the latest trends, it’s essential to monitor which hashtags are driving the most engagement and adjust your strategy accordingly.

How to Determine if Hashtags on Instagram are Effective

So, you’ve started using hashtags, but how do you know if they’re working? First, keep track of the hashtags you use. Platforms like Instagram Insights allow you to see which hashtags are driving the most engagement. Look for spikes in likes, comments, and shares after using specific hashtags.

Another method is to search for your hashtag and see how many posts are associated with it. If you notice a significant number of posts, it’s a good sign that your hashtag is popular. However, popularity doesn’t always equate to effectiveness. It’s essential to ensure that the content associated with the hashtag is relevant to your brand or message.

Discover new and trending hashtags by observing industry leaders and competitors. What hashtags are they using? Are they seeing engagement? By analyzing their strategy, you can glean insights into what might work for you.

Lastly, always be open to experimentation. Try out different hashtags, monitor the results, and adjust your strategy based on what you find.

Branded Hashtag Analysis: Simply creating a branded hashtag doesn’t guarantee Instagram success. Many firms initiate branded hashtags with enthusiasm, only to see the momentum wane. A clear connection must exist between your hashtag usage, your Instagram account, and a tangible sign of success. It’s easy to get caught in the routine of daily Instagram posts (with or without hashtags) without evaluating their effectiveness. Like all facets of a business’s social media strategy, you must examine hashtag analytics to determine their contribution to your objectives. As the saying goes, “What gets measured gets managed.”

Enhancing Instagram Experience: Stay Connected

Enhancing Instagram Experience: Stay Connected

Enhancing Instagram Experience: Stay Connected

Instagram, the visual wonderland of the digital age, offers more than just a platform to share snapshots of your brunch. It’s a space where you can connect with like-minded individuals, stay connected with the latest trends, and even build a community. But how? The answer lies in the power of hashtags. Let’s delve deeper.

Benefits of Following Relevant Hashtags

Ever found yourself scrolling endlessly on Instagram, only to realize you’ve been engrossed in posts related to a particular interest? That’s the magic of hashtags. By following relevant hashtags, you not only stay connected with topics that interest you but also discover new accounts, ideas, and trends. It’s like tuning into a radio station that only plays your favorite songs. You get to connect with content that resonates with you, making your Instagram experience more personalized and enjoyable.

Building a Community Through Hashtags

Building a community on Instagram isn’t just about posting pretty pictures. It’s about fostering engagement and creating meaningful connections. Hashtags play a pivotal role in this. By using and following specific hashtags, you can engage with a niche audience, connect with potential collaborators, and even stay connected with industry updates. It’s like attending a virtual networking event, where everyone shares a common interest.

Speaking from personal experience, I once stumbled upon a business that was about to launch a vegan product. They smartly used the #vegan hashtag, along with others like #veganfood. As someone who frequently browses these hashtags, their post caught my eye, and I was instantly intrigued by their offerings. It’s a testament to how effectively hashtags can bridge the gap between businesses and their target audience.


Importance of Hashtags in Building Community on Instagram

Hashtags on Instagram aren’t just a trend; they’re a powerful tool for connection. Ever wondered why some posts gain more traction than others? It’s often the magic of engagement through hashtags. By using the right hashtags, you can connect with a broader audience, ensuring your posts don’t just stay within your immediate circle but reach those genuinely interested in your content.

But it’s not just about using any hashtags; it’s about using the right ones. Hashtags like #love or #instagood might have millions of posts, but they won’t necessarily bring you the engagement you’re looking for. Instead, focusing on niche, relevant hashtags can be a game-changer. They not only connect you with a community that shares your interests but also boosts your post’s visibility to those who matter.

In the ever-evolving landscape of Instagram, it’s more crucial than ever to stay strategic with your hashtag game. So, as you craft your next post, remember the power of hashtags. They’re not just symbols; they’re bridges to connect, engage, and stay connected with a community that resonates with your content.

How can I see what hashtags I follow on Instagram?


How can I see what hashtags I follow on Instagram?

In order to see the hashtags you follow on Instagram, you can follow these steps:

  1. Open the Instagram app on your mobile device.
  2. Go to your profile page by tapping on the profile icon in the bottom right corner.
  3. Tap on the three horizontal lines in the top right corner to open the menu.
  4. From the menu, select “Settings”.
  5. In the settings menu, tap on “Account”.
  6. Under “Account”, select “Following”.
  7. Here you will find the list of accounts you are following. Scroll down to find the “Hashtags” option.
  8. Tap on “Hashtags” to see all the hashtags you are currently following. You can unfollow any hashtag by tapping on the follow button next to it.

Can I unfollow hashtags on Instagram?

Yes, you can unfollow hashtags on Instagram. To unfollow a hashtag, follow these steps:

  1. Open the Instagram app on your mobile device.
  2. Go to your profile page by tapping on the profile icon in the bottom right corner.
  3. Tap on the three horizontal lines in the top right corner to open the menu.
  4. From the menu, select “Settings”.
  5. In the settings menu, tap on “Account”.
  6. Under “Account”, select “Following”.
  7. Scroll down to find the “Hashtags” option.
  8. Tap on “Hashtags” to see all the hashtags you are currently following.
  9. Find the hashtag you want to unfollow and tap on the follow button next to it. This will unfollow the hashtag and it will no longer appear in your following list.

How can I follow hashtags on Instagram?

To follow hashtags on Instagram, you can follow these steps:

  1. Open the Instagram app on your mobile device.
  2. Go to the explore page by tapping on the magnifying glass icon at the bottom of the screen.
  3. In the search bar at the top of the explore page, type in the hashtag you want to follow.
  4. From the search results, tap on the hashtag you want to follow.
  5. On the hashtag page, tap on the “Follow” button to start following the hashtag.
  6. Once you start following a hashtag, you will see posts with that hashtag in your feed.

Is there a way to see what hashtags I follow on Instagram without unfollowing them?

Yes, you can see what hashtags you follow on Instagram without unfollowing them. Simply follow the steps mentioned earlier to navigate to the “Hashtags” section under your “Following” list. Here you will find all the hashtags you are currently following.

Can I see the hashtags I follow on Instagram on my computer?

No, currently Instagram does not have an option to view the hashtags you follow on a computer or desktop. The option to view the hashtags you follow is only available on the Instagram mobile app.

Can I also follow hashtags on other social media platforms like Twitter?

Yes, other social media platforms like Twitter also allow users to see and follow hashtags. Each platform may have its own way of implementing the feature, but the concept of following hashtags to see related posts is quite similar.

Author Bio

Ellen Bartolino

With a wealth of experience as an author and communication specialist, Ellen has honed her skills in the realm of Instagram. Her in-depth understanding of the platform allows her to create engaging and effective content that resonates with both businesses and individuals.

Reach your audience

With over 300 million users on Instagram, there is no better way to promote yourself, your creative projects, or your business than on the extremely popular platform. The only problem is, how can you ensure that your voice is heard through all the noise?